{"id":1601,"date":"2015-06-04T07:30:39","date_gmt":"2015-06-04T07:30:39","guid":{"rendered":"http:\/\/okomocr.com\/okomo-wp\/?p=1601"},"modified":"2015-06-04T07:30:39","modified_gmt":"2015-06-04T07:30:39","slug":"landing-pages-practices","status":"publish","type":"post","link":"https:\/\/cxglobals.com\/landing-pages-practices\/","title":{"rendered":"Landing Pages Best Practices"},"content":{"rendered":"<p><strong><em>Landing pages can be a great benefit to any\u00a0business trying to attract clients on-line. A number of on-line services offer templates for creating landing pages with proven effectiveness, while custom-made landing pages offer a personal touch.<\/em><\/strong><\/p>\n<p>Here we want to share some best practices to apply on your landing page.<br \/>\n<img fetchpriority=\"high\" decoding=\"async\" class=\"  wp-image-1705 aligncenter\" src=\"http:\/\/okomocr.com\/wp-content\/uploads\/2015\/06\/1000x1000.jpg\" alt=\"1000x1000\" width=\"787\" height=\"787\" \/><\/p>\n<h1 style=\"text-align: center;\">Landing Page Best Practices<\/h1>\n<p>&nbsp;<\/p>\n<h5>1: A landing page should have a single purpose and thus a single focused message.<\/h5>\n<h5>2: Congruence: every element of your page should be aligned conceptually with the topic and goal of the page.<\/h5>\n<h5>3:Use video. It\u2019s been shown to improve conversion by up to 80%.<\/h5>\n<h5>4: Use real testimonials for authenticity.<\/h5>\n<h5>5: Test new ideas using A\/B testing. Let your customers decide which message works best for them.<\/h5>\n<p>&nbsp;<\/p>\n<h5>6: Segment by traffic source. Send your PPC, email, social media, organic and banner traffic to separate landing pages for better message match and measurability (which channel performs best)<\/h5>\n<h5>7: Show your phone number so people know you are real and can interact with you on a personal level.<\/h5>\n<h5><strong>8: Provide a consistent experience\u00a0<\/strong>From ad through landing page and onto the destination site, design, messaging and tone should be consistent with the expectations your user had at the time they clicked the link\/banner<\/h5>\n<p>&nbsp;<\/p>\n<p>Try your landing page now and you&#8217;ll see the results in short time. Give it the chance to improve your internet presence.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Landing pages can be a great benefit to any\u00a0business trying to attract clients on-line. A number of on-line services offer templates for creating landing pages with proven effectiveness, while custom-made landing pages offer a personal touch. Here we want to share some best practices to apply on your landing page. Landing Page Best Practices &nbsp; [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1705,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[17,23],"tags":[46,18,24],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Landing Pages Best Practices | CXGlobals<\/title>\n<meta name=\"description\" content=\"Landing Pages, Web development, digital marketing\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cxglobals.com\/landing-pages-practices\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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